Custom Branded Promotional Bags

Carry your message further & see your brand on the move

Promotional bags are backpacks, totes, waist bags, pouches and luggage printed or embroidered with a company logo for staff, clients and event guests. Custom Gear's bag range runs from recycled-fabric waist bags and toiletry pouches to laptop backpacks, leather and branded-name backpacks, convention totes and a 78cm spinner suitcase. Logos go on in one, two or three positions.

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Australia's Top Supplier of Branded & Logoed Bags

From print to stitch, laser to emboss, we brand it all. Thousands of products, endless ways to make it yours.

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Apparel, drinkware, tech, stationery & more. Over 25,000 custom products, one trusted source.

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Which promotional bag should you choose?

Choose the bag by how it will be used and how long you want it kept. A bag carried daily for work earns more brand exposure than one used once at a conference. The table sorts the range by type, using the specifications on the product pages.

TypeExamples in this categoryStated specificationsBest used for
Laptop and daily backpacksNEXT Crango 16'' Laptop Backpack, Nike Elite Backpack, The North Face Borealis BackpackCrango: 25 litres, 0.50 kg, 46 x 33 x 22 cm, outer fabric 100% recycled PET. Nike Elite: fits most 17 inch laptopsStaff onboarding, executive gifts, client thank-yous
LeatherPierre Cardin Leather Backpack, Leather key wallet ZanderBackpack: Italian soft leather, 14 litres, fits a 15 inch laptop. Key wallet: leather, 11 x 7 cmSenior client gifts, milestone awards
Waist bags and pouchesByron Recycled Waist Bag 1.5L, Varyon GRS Recycled Running Waist Pack, Ross GRS Recycled Phone PouchByron: recycled polyester, about 100 g, 31 x 16.5 x 7 cm. Varyon: 420D recycled polyester ripstop, about 96 g, three zip pocketsFun runs, festivals, walking tours
Toiletry and travel accessoriesMuse GRS RPET Toiletry Bag, Muse GRS RPET Toiletry Pouch, Bellroy Lite Tech KitMuse bag: 75D recycled polyester, 50 g, 18 x 17 x 9.5 cmAirline and hotel style gifts, staff travel kits
Totes and coolersThe Chattanooga Convention Tote, Insulated Two Tone Sports PackTote: 79 cm double handles and a trolley sleeve. Sports pack: 210D polyester with a PEVA-lined foam insulated coolerTrade shows, conferences, sports days
Luggage73H Spinner 78cm, Suitcase Cover, Bellroy Luggage TagSpinner: 100% nylon, 78 x 49 x 31 cm, 116 litres, 2.9 kg, TSA combination lockIncentive trips, executive gifts

GRS stands for Global Recycled Standard. Where a product page states that a bag is GRS certified recycled polyester, or that its outer fabric is recycled PET, we say so. Not every bag in the range is made from recycled material, so check the product page.

How can a logo be put on a bag?

Custom Gear offers embroidery, screen printing, DTF transfers and other methods, and each bag product page lets you choose one, two or three decoration positions. Which method is used depends on the fabric, the artwork and the quantity, and it is confirmed in your quote and on the artwork proof.

  • Screen printing is the usual choice for simple logos in one to a few flat colours on woven polyester and cotton bags. Industry-typical, not a Custom Gear rule.
  • DTF (direct to film) transfers suit full-colour logos and gradients on fabric bags.
  • Embroidery gives a raised, stitched logo on structured backpacks and waist bags. It suits bold shapes with few fine details.
  • Leather is usually debossed or laser engraved rather than printed.

Send artwork as AI, EPS or a print-ready vector PDF with fonts converted to outlines. High-resolution files are also accepted. You approve a digital proof showing logo size, position, colours and method before production starts. The logo is sized to the decoration area of the bag. Kitting can combine a bag and its contents into one pack for delivery.

Minimum order, pricing and lead times for custom bags

Unit price drops as quantity rises. Your quote shows quantity breaks, decoration costs and the total, and no decoration or setup charges are added after you approve the quote. Most Australian suppliers set minimums of 25 to 100 units for printed bags. Your quote confirms the minimum for the bag and method you choose.

Most Australian suppliers quote about one to two weeks for decorated stock bags once artwork is approved. Your quote confirms the lead time for the bag and method you choose. One product in the range, the Insulated Two Tone Sports Pack, states a production lead time of 10 to 15 working days on its page. Lead times on other bags are confirmed in the quote. See shipping information for delivery.

Who buys promotional bags, and for what?

  • Conferences and trade shows. A tote with a trolley sleeve such as The Chattanooga Convention Tote carries brochures and samples and clips onto luggage trolleys.
  • New starter packs. HR teams pair a laptop backpack with a notebook and drink bottle, and can use kitting to pack them together.
  • Fun runs and festivals. A light waist bag or phone pouch lets participants carry keys and cards hands-free.
  • Client gifts. A leather backpack or wallet suits a senior client or a long-service award.

Related bag categories

To narrow the choice, browse tote bags, calico bags, backpacks, waist and bum bags, computer bags, waterproof bags and travel bags and luggage.

Get a quote for your bags

Tell us the bag, quantity and logo, and we will quote the unit price and decoration together. Use the instant enquiry form at the top of this page or call 1300 247 766.

Frequently asked questions

Which print method is best for promotional bags? chevron-down

It depends on the fabric and logo. Screen printing is the usual choice for simple one to few colour logos on woven bags, and DTF transfers suit full-colour artwork. Embroidery suits structured backpacks and waist bags. Custom Gear selects the method to suit the bag, artwork and quantity, and names it on your proof before production starts.

Can you put a logo on a leather backpack or wallet? chevron-down

Yes, leather items such as the Pierre Cardin Leather Backpack and the Zander leather key wallet accept decoration in one, two or three positions. Leather is normally debossed or laser engraved rather than printed, so logos should be simple. Your proof shows the method and logo position.

How many logo positions can go on a bag? chevron-down

Bags with decoration options on the product page offer one, two or three positions, such as the front panel, side or back. Each extra position adds a decoration cost, shown in your quote. Some recycled waist bags and pouches show no position options, so ask on the enquiry form for those.

Will a printed or embroidered logo survive daily use? chevron-down

Embroidery is stitched into the fabric and copes well with daily wear and washing. Screen prints and DTF transfers hold up to normal use when applied to suitable fabrics. Heavy rubbing or frequent washing shortens the life of any print. Tell us how the bag will be used.

What artwork file do I need for bag branding? chevron-down

Send an AI, EPS or print-ready PDF vector file with fonts converted to outlines. High-resolution files are also accepted. A vector file keeps edges sharp when the logo is scaled to a small pouch or a large backpack panel. You approve a digital proof showing size, position and colours before production.

What is the minimum order for custom promotional bags? chevron-down

Most Australian suppliers set minimums of 25 to 100 units for printed bags. Your quote confirms the minimum for the bag and method you choose. Because Custom Gear quotes each bag to your quantity, tell us how many you need on the instant enquiry form and the quote will show the price breaks at each quantity.

How long do custom printed bags take to produce? chevron-down

Most Australian suppliers quote about one to two weeks for decorated stock bags once artwork is approved. Your quote confirms the lead time for the bag and method you choose. The Insulated Two Tone Sports Pack states 10 to 15 working days for production on its product page. Production starts after you approve the artwork proof. Tell us your event date when you enquire.

How much do promotional bags cost? chevron-down

Pricing is quoted to your bag, quantity and logo, and no from-prices are published. The unit price falls as quantity rises. Your quote lists quantity breaks, decoration costs and the total, and no decoration or setup charges are added after approval. Use the instant enquiry form with your quantity to see the price at each break.

Can I get a sample of a bag before ordering? chevron-down

Unbranded samples are available on some Custom Gear ranges. For a bag that needs to be checked for size, fabric or feel, ask when you enquire and we will say what is available for that product.

Can I mix bag colours in one order? chevron-down

Many bags list several colours, such as the Byron waist bag in black, navy, olive, red and others. Ask when you enquire whether your colour split fits within one order with the same branding applied.