Tradeshows are important events for small businesses and big corporations alike. For small businesses, tradeshows provide an opportunity to network with other companies, develop new relationships, and generate leads. For big corporations, tradeshows offer a chance to showcase new products and services, build brand awareness, and generate sales. In addition, small businesses and big corporations can use tradeshows to collect customer feedback and learn about new industry trends. If you're searching for a way to make your trade show booth more visible and memorable, branded merchandise is a great solution. Promotional items like mugs, fridge magnets, hats, and water bottles are always popular. You can consider choosing items specific to your industry that will appeal to your target audience. For example, if you're a tech company, you could give away USB drives or power banks. Or, if you're targeting busy moms, you could give away insulated water bottles or grocery bags. Branded merch is an excellent way to get your name out there and make a lasting impression on potential customers.