Promotional specialty bags are branded bags made for one job rather than general carrying: drawstring bags, gift bags, sports bags, toiletry and cosmetic bags, cooler bags and non-woven shoppers. We decorate them with screen print, transfers or embroidery to suit the fabric, and they suit events, staff gifts, clubs and client packs.
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Custom Printed Promotional Specialty Bags
Australia's Top Supplier of Branded & Logoed Specialty Bags
From print to stitch, laser to emboss, we brand it all. Thousands of products, endless ways to make it yours.
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What counts as a specialty bag?
A specialty bag does one thing well. A tote carries whatever you put in it, but a toiletry bag keeps a razor away from a shirt, a sports bag holds wet kit, and a gift bag turns a product into a present. This range covers drawstring bags, gift bags, sports bags, toiletry and cosmetic bags, cooler bags, foldable shoppers, paper bags and a few belt and sling bags, so the first decision is the job the bag has to do.
Which type of specialty bag should you choose?
Fabric decides price, feel and how the logo looks, so start there. The table sets out the main types in the range, using the materials stated on the product pages.
| Type | Typical material in the range | Usual decoration | Best for |
|---|---|---|---|
| Non-woven shoppers | Polypropylene, 90gsm on the Non Woven Bag without Gusset | Screen print, digital transfer | Expo and event giveaways in volume |
| Cotton and jute bags | Cotton (the small Cotton Gift Bag is 120gsm), jute shoppers | Screen print, DTF transfer | Gifts, retail, a natural look |
| Nylon and polyester shoppers | Nylon, foldable polyester | Screen print, transfer | Fold-away bags people keep in a handbag |
| Toiletry and cosmetic bags | PVC-coated polyester, clear PVC | Transfer, screen print | Travel packs, hotels, health and beauty |
| Sports and weekend bags | Polyester, including recovered ocean plastic on the SPICE Waste2Gear Weekend Sport Bag | Embroidery, transfer | Clubs, teams, staff incentives |
| Cooler bags | Nylon, polyester | Screen print, transfer | Picnics, sponsors, summer events |
| Paper bags | Kraft and laminated paper | Digital or screen print | Retail counters, trade show handouts |
For a plain giveaway where the bag will be filled and thrown in a boot, non-woven is hard to beat on cost. If the bag is the gift, move up to cotton or jute, or a gift bag sized to what goes inside. If you want one general carry bag with a big print area instead, our printed tote bags and calico bags are the better starting point.
Drawstring, sports and toiletry bags
A drawstring bag is the cheapest way to give someone something they will actually carry, which is why schools and clubs order them. Sports bags take more money and earn it back, because a gym bag or weekender goes to training every week and the logo goes with it. Toiletry and cosmetic bags sit in a bathroom or a suitcase, so the logo gets seen daily by one person, and they work well in welcome packs. Chilled drinks and lunches need our cooler bags, and retail or handout bags are covered under paper bags.
How can you decorate specialty bags?
The right method depends on the fabric and the artwork, and our artwork team confirms the final choice on your proof.
- Screen printing is what we usually recommend for non-woven, cotton, jute and nylon bags, because the ink is durable and the cost per bag falls with volume. It suits flat colours and a limited palette.
- DTF transfers give full colour, fine detail and gradients, so they suit photographic or multi-colour logos and short runs. The feel and wash life differ from screen print.
- Embroidery suits sports bags and other thicker fabrics. It reads as premium, but fine detail and tiny text do not stitch well, and the logo needs digitising first.
- Sublimation gives full-colour, all-over designs, but only on white or light polyester.
For most buyers, a one-colour screen print on a non-woven, cotton or jute bag is the sensible default: it costs least to set up and prints sharply. Each product page shows the decoration positions available, usually one, two or three, and the logo is sized to the print area of the bag you pick.
Ordering specialty bags
There is no minimum order, so a small team can order a dozen toiletry bags as easily as a conference can order a thousand shoppers. We send a free digital proof showing the colours, logo size and position, and nothing goes to production until you approve it. Stocked bags are decorated in house, and some orders can be ready the same day. Custom made bags take longer, usually one to three weeks by air after sample approval, or up to about six weeks by sea for bulky items such as luggage. Many products show quantity pricing on the product page, and the quote confirms the branded price.
Who buys specialty bags, and why?
- Events, expos and trade shows: a shoulder-length non-woven or nylon bag carries everything else from the venue, so the logo moves around the floor all day and out the door.
- Corporate gifts and onboarding: a toiletry bag or weekender in a new-starter pack sits in a home or a car boot for years, and kitting lets us pack it with the rest of the gifts.
- Clubs and community groups: sports and drawstring bags go to training and games every week for a season or more.
Buying for a conference? See conference bags as well.
If you tell us who the bag is for, how many you need and when, we can recommend the fabric and method. Use the instant enquiry form at the top of this page, or call 1300 247 766 for a quote on the spot.
Frequently asked questions
What is the best print method for a promotional drawstring or non-woven bag?
Screen print is the usual choice for drawstring, non-woven, cotton and jute bags, because the ink is durable and the cost per bag falls as quantity rises. It suits logos with a few flat colours. For a full-colour or photographic logo, we use a DTF or digital transfer instead. The proof confirms the method before production.
Can you print a full-colour logo on a toiletry or cosmetic bag?
Usually yes, using a transfer method. Toiletry bags often have a coated polyester or PVC surface, and transfers suit that smoother finish while keeping detail and gradients. The Cupertino, for example, is set up for the front or the back. Send the logo and the bag you like, and the proof will show how it sits.
Can you embroider a sports or weekender bag?
Yes, embroidery suits thicker fabrics such as the polyester on sports and weekender bags, and gives a stitched, premium look. Keep the design simple, because fine detail and very small text do not stitch cleanly, and the logo needs digitising into a stitch file first. For a larger or full-colour design, a transfer is the better choice.
How big can the logo be on a specialty bag?
The logo is sized to the print area of the bag you choose, so there is no single answer. A flat shopper offers a large area, while a small gift bag or toiletry bag has far less room. The product page shows how many decoration positions are available, and your proof shows the exact logo size before anything is made.
What artwork file do you need to print on bags?
Send vector artwork if you have it (AI, EPS, SVG or a vector PDF), since screen print and embroidery digitising both start from it, and outline any fonts. For full-colour transfers, a PNG, JPG or TIFF at 300 dpi at actual size also works. If your logo is a low-resolution web image, our artwork team can redraw it and will confirm any fee first.
Is there a minimum order for promotional bags?
There is no minimum order on stocked or custom made bags. Each order has a one-off logo setup, so the cost per bag drops noticeably from around 10 units. A cafe can order a dozen drawstring bags, but a larger run spreads the setup further. Your quote shows the quantity breaks for the bag and method you choose.
How long does it take to get branded bags?
Some stocked bags can be decorated in house and ready the same day, and the quote confirms timing for your order. Custom made bags usually arrive one to three weeks after artwork and sample approval when sent by air. Bulky items such as luggage can take up to about six weeks by sea, and rush production costs more.
Can I mix colours or bag styles in one order?
Yes, you can mix colours of the same bag in one order and the whole quantity counts toward quantity pricing. Light bags share one dark version of your logo, and dark bags get a light version. You can also combine different bag types, such as a toiletry bag and a drawstring bag, in one quote.
Can I see a bag before I order a full run?
Yes. We can send a digital mock-up first, and an undecorated physical sample so you can check the bag. On a bag, look at the stitching on the handles and seams, the zip action and the fabric weight. We confirm the sample cost in your quote, and it comes off the order if you go ahead.
How do I get the best price on specialty bags?
Order around 10 or more so the setup is spread, choose a one-colour print in one position, and combine different bags into one order. A longer lead time also lowers the unit price, because rush production is the most expensive way to buy. Many products show quantity pricing on the page, and your quote confirms the final figure.