Promotional tote bags are reusable carry bags printed or embroidered with your logo. We stock calico, canvas, jute, bamboo fibre, recycled cotton, polyester and foldable nylon totes, plus a few tote-backpacks. Screen print, transfer and embroidery suit most of them, and they work for events, retail, conferences and staff gifts.
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Custom Branded Promotional Tote Bags
The Totes Perfect item to Carry your brand daily
Australia's Top Supplier of Branded & Logoed Tote Bags
From print to stitch, laser to emboss, we brand it all. Thousands of products, endless ways to make it yours.
25,000+ products
Apparel, drinkware, tech, stationery & more. Over 25,000 custom products, one trusted source.
Fastest turnaround
From production to delivery, we hit every deadline. Australia-wide.
Price beat guaranteed
Price beat guaranteed We’ll beat any price, up to 50% off retail with premium quality, fast delivery, and full support.
Which tote bag material should you choose?
The fabric decides how long the bag lives, and that decides how long your logo gets seen. Here is how the main types in our range compare, using the specifications on each product page.
| Type | Example in the range | Specification | Best for |
|---|---|---|---|
| Calico | Calico Short Double Handle Tote Bag | 140 gsm, 370 x 420 mm, 400 mm handles | Large giveaway runs |
| Heavy calico | Eco Event Bag, Medium and Large | 280 gsm and 340 gsm unbleached calico | Bags people keep and reuse |
| Canvas | Canvas Bag (100% Cotton) | 10 oz cotton, 38 x 40 x 9 cm, natural, black or navy | Premium gifts and retail |
| Jute | Jute Boutique Bag With Gusset | Hessian jute, 40 x 32 x 12 cm, cotton handles | Natural look, bulkier loads |
| Recycled cotton | Zoco Recycled Cotton Bag | 65% recycled post-consumer cotton, 35% cotton, 140 gsm, 38 x 42 cm, 8 colours | Sustainability-led campaigns |
| Polyester | Capella Tote Bag - Full Colour | 600D polyester, 19 L, zip closure, 10 colours | Full-colour artwork |
| Foldable nylon | Melbourne Foldable Bag With Gusset | 190T nylon, folds to pocket size | Handbag or glovebox stash |
GSM means grams per square metre, so a higher number is a heavier, sturdier fabric. For most buyers we'd start with a 140 gsm calico bag for a big handout and step up to the 280 gsm Eco Event Bag when you want the bag to stay in use for years. If you only need plain natural cotton shoppers, our calico bags page shows the whole calico range in one place.
Tote bag or tote-backpack?
The Kånken Totepack converts from a shoulder bag to a backpack and has a padded sleeve for a 13 inch laptop, so it suits gifts to staff who commute. If the recipient is more likely to want a pack with straps only, browse our promotional backpacks.
How do you brand a tote bag?
- Screen print is our usual recommendation for calico, canvas and jute. It gives solid, hard-wearing colour and the unit cost falls as the quantity rises, though each colour adds a setup. See our screen printing service.
- Transfers and DTF suit multi-colour logos and smaller runs, because they carry fine detail without a setup for every colour. Our DTF transfers page explains the finish.
- Embroidery is listed on the canvas bag and gives a raised, premium logo. Fine detail and small text are limited, and the logo has to be digitised first.
- Full-colour print is what the Capella is made for: edge-to-edge on both sides.
For a single-colour logo on calico or canvas, screen print is the one we'd pick, because it lasts as long as the bag and costs the least per bag at volume. The canvas bag lists a 25 x 25 cm decoration area, and for other totes we size the logo to the print area of the bag. Your free digital proof shows the size and position before anything is made.
Ordering tote bags
There is no minimum order, so a small team can order twenty bags as easily as a conference can order two thousand. You'll get a free digital proof showing colours, logo size and position, and nothing goes to production until you approve it. Some stocked orders can be ready the same day, while items made to order overseas take longer, and your quote confirms the timing. Freight is quoted separately, and the unit price drops as quantity rises.
Who buys promotional tote bags?
- Events, expos and trade shows. A tote carries the other things handed out at the event, so your logo moves around the venue all day and goes home with the attendee. Our conference bags are the usual starting point for delegate packs.
- Staff onboarding and merch packs. A tote holds the tee, bottle and notebook in a new-starter pack, and we can assemble the lot through our kitting service.
- Retail, markets and charities. A jute or canvas bag at the checkout gets reused for shopping for months, so the logo is seen by everyone in the queue behind the buyer.
Related bags
If you need something lighter to hand out, our drawstring bags are a common alternative to a tote. For retail or gift counters, paper bags sit well alongside a tote, and our beach bags cover summer campaigns.
When you are ready, use the instant enquiry form at the top of this page, or call 1300 247 766 and we'll quote on the spot.
Frequently asked questions
Which print method is best for a printed calico or canvas tote bag?
Screen print is usually the best choice for calico and canvas totes. The ink sits in the weave, it holds up to repeated washing and the unit cost falls with volume. Each colour needs its own setup, so one or two colours is the sweet spot. For gradients or several colours on a small run, we'd suggest transfers or DTF. The proof confirms the method.
How big can the logo be on a tote bag?
It depends on the bag. The Canvas Bag (100% Cotton) lists a 25 x 25 cm decoration area on a 38 x 40 cm bag, which is most of the front panel. On other totes we size the logo to the printable area of that bag. Gussets, seams and handles reduce usable space, so the proof shows exactly where the logo will sit.
Can you embroider a tote bag?
Embroidery is listed on the canvas bag and gives a raised, premium logo. It suits heavier fabric, because a light 140 gsm calico can pucker under a dense stitch count. Fine detail and tiny text are limited, so simple logos work best, and the artwork has to be digitised into a stitch file first. For large runs, printing is usually more practical.
Can a tote bag have a full-colour or photographic print?
Yes. The Capella Tote Bag is made from 600D polyester and can be printed edge-to-edge in full colour on both sides, so photos and gradients are fine. On cotton, calico and jute, full colour is done with transfers or DTF rather than screen print. Sublimation is for polyester only, so it will not work on the natural cotton totes.
What artwork file do you need to print on a tote bag?
Send a vector logo if you have one (AI, EPS, SVG or vector PDF), with the text outlined. Screen printing and embroidery digitising both need it. A 300 dpi PNG or JPG at actual print size works for full-colour methods. A logo lifted from a website is usually too low in resolution, and our artwork team can redraw it. You can order without artwork too.
What is the minimum order for promotional tote bags?
There is no minimum order on our tote bags, so a cafe can order a dozen and an association can order thousands. Every order has a one-off logo setup, which means the price per bag falls noticeably from around 10 bags. Your quote shows the quantity breaks, so you can see what an extra 50 bags would cost.
How long do custom tote bags take?
Some orders for stocked totes can be ready the same day, since we decorate them in house at Annandale. Totes made to order overseas take longer, and your quote confirms the timing. Rush production is available on most products, costs more and narrows the choice. A longer lead time gives a better unit price, so order early for events.
How do I check a tote bag before ordering a few hundred?
Ask for an undecorated sample and check what matters on a tote: the fabric weight, the stitching where the handles meet the body, and how the handle length sits on your shoulder. The sample cost is confirmed in the quote and credited back if the order goes ahead. Handling the bag in person is also possible if you arrange a showroom visit.
Can I mix colours of a tote bag in one order?
Yes. You can mix colours of the same tote in one order and the whole quantity counts toward volume pricing. The Canvas Bag comes in natural, black and navy, for instance, and the Capella comes in 10 colours. Light bags share one dark version of your logo and dark bags a light version, so the proof shows both.
How do I get the lowest price on tote bags?
Order about 10 or more so the setup is spread across the order, and keep to a one-colour print in one position. A plain calico or canvas bag is the cheapest to decorate. Giving us more lead time helps as well, because rush work costs the most. Many totes show quantity pricing on the product page, and the quote confirms the branded price.