Leading Suppliers of Promotional Products in Canberra

Canberra is known as the capital of Australia. Local affectionately also call it the bush capital of Australia; this is because of the surrounding nature reserves and mountain ranges. This beautifully designed and constructed city is home to some of Australia's most exemplary architectures and buildings, such as the National Art gallery, Australian War Memorial, Parliament House, National Library of Australia, and many more. If you are looking to discover Australia, there is no other place to start than Canberra. It offers a great insight into the history of Australia, Aboriginals, flora and fauna through its art galleries, books, museums, and nature reserves.

If you plan to visit Canberra in winter, we recommend packing all your winter clothes and jackets as it gets extremely cold during the winter months. During summer, weather in Canberra is usually not as hot or windy as other cities in Australia; this is because of the surrounding mountain ranges that help maintain a study temperature and act as an insulation against blustery weather.

Canberra also attracts visitors who support their political parties or participate in rallies, demonstrations, marches, and more. Coordinating events such as rallies, trade shows, and conventions can be an overwhelming task and spreading awareness regarding such events can be even more challenging. Businesses, charities, and political parties often use promotional products to raise awareness for their events and campaigns.

Best Promotional Products for Your Charity, Trade or Political Event.

• Custom T-shirts

Custom t-shirts for men and women have become a popular promotional merchandising tool and an increasingly integral marketing tool. This increased interest in custom t-shirts is because they can be easily customised and delivered within a short amount of time. Custom printed t-shirts offer the quickest turnaround time when compared to other popular promotional products.

• Custom Coffee Mugs

Custom mugs are among the most cost-effective and efficient advertising tools. These promotional items can be given out during tradeshows, conferences, seminars, or events and at work to thank employees or clients for their loyalty and continued support. Custom mugs are also good gifts for corporate clients and visitors. If you are looking to promote your businesses in Canberra using promotional products, we highly recommend using custom printed coffee mugs for your next marketing campaign.

• Custom Notebooks

To grow your business, it is necessary to market your products and services to people around you. Marketing your business among your friends and family is easier if you use the right promotional product. Word of mouth isn't enough nowadays, and to convert your family and friends into loyal customers, you must consider rewarding them with something special. For a cost-friendly giveaway, we highly recommend using custom printed notebooks for your next giveaway. You can also write a special message in your branded notebooks for all your supporters to thank them and make them feel special.

• Custom Pens

If you want to ensure that your brand awareness campaign goes well, promotional products like pens are an excellent choice. Printed or engraved pens are great for brand awareness as they are small and can be carried around easily. Certain factors will affect the cost of personalised pens. Of course, the design and cost are two major factors. You will have to consider the materials used as well. If you want to cut down on cost, consider using recycled plastic or RPET pens. They are not only good for the environment but are also cost-effective.

How to promote your business in Canberra using Promotional Items?

Promotional merchandise can effectively drive consumers to your organisation. By using promotional products, you can further expand your products or services to a broader audience. When you begin to use promotional items in your marketing campaigns, you build a name for your company and create visibility. This will help draw more consumers who may not have otherwise been aware of your products. For businesses looking to promote themselves in Canberra, must use a promotional product that is practical and long-lasting. Long-lasting, practical promotional products have the power to instil a sense of brand value and consistency in the consumer's mind. This is because when a consumer uses a product for a particular duration of time, he tends to develop a comfort level with it and will most likely consider it reliable and trustworthy.

Case Study: National Art Gallery of Australia

National Art Gallery in Canberra is known to host some of the most famous paintings from artists worldwide. Its also known to showcase aboriginal art. To promote the art and the artists, National Art Gallery offers souvenirs in the form of fridge magnets, postcards, keychains and coffee mugs, printed with designs from famous paintings and artists. This allows the art gallery of Australia to personalise the visitors' experience and give them something to remind them of their experience. Since the launch of the merchandise program, they have seen a 500% growth in the sale of souvenirs.

Promotional Merchandise Delivered to Canberra

Custom Gear has been the preferred supplier of promotional products for Canberra based businesses for over 10 years. We offer free mock-up and an obligation free quote to all our clients. Our website also provides an online editor that allows you to decorate your logo or design on your choice of a promotional product without any hassle. Our head office is based in Sydney, which will enable us to meet the close deadlines and delivery timeframes. Branded merchandise such as promotional towels, shirts, beanies, and jackets can be printed with a logo and delivered within a matter of days.

Custom Gear provides Canberra marketers with a selection of thousands of promotional products.

We know advertising and understand that our customers rely on quality goods and excellent service. Our team of graphic designers, account managers and customer service representatives offer assistance through each step of your advertising campaign. We print, embroider, and engrave items for all types of campaigns, including tradeshows held in Canberra like the Capital Region Farmers Market, or conferences like the Oceania Stata Users Group Meeting at the Australian National University. Also available are customer & employee giveaways, clothing, gifts, and gadgets for the office. With Custom Gear - Canberra marketers have a complete selection of merchandise and excellent service to boost the success of your promotional campaign, providing:

•    Product pickup at our office

•    Storing your promotional products in our warehouse until your campaign launch

•    Graphic design services

•    A preferred vendor list to help with the right choice in vendors for added assistance during your marketing campaign

From the latest and hottest promotional products to tried and true products. Our selection of products include the latest trends to mainstream products such as cups and pens.

Promotional Products for Tradeshows, Conferences, Giveaways, Recognition & More

One look at our massive selection of promotional products, and you’ll understand the advantage that Custom Gear can provide for your next marketing campaign. We provide Canberra marketers with a great selection of products that includes everything from clothing to garden, drinkware to sports, writing instruments to office printed materials, and more. We have a complete line of promotional products ideal for all types of marketing.

The Effectiveness of Promotional Marketing in Canberra

With growing competition, marketers need to think outside the box to make a true impact on their target audience. Marketers need to implement effective advertising. Clients, employees, and suppliers need to be acknowledged just as audiences need to be rewarded. According to Industry Statistics marketers spend over AU$1.3 billion dollars on promotional products each year. This is because advertising with promotional products works. Imagine an audience of 2000 attendees at the Canberra event centre,  you have your team in quality branded attire to represent your company. Your business is represented perfectly and you’ve made an amazing impact. The majority of the crowd is drawn to your booth, listening to your presentation and thrilled with the promotional giveaways they can walk away with. Consumers love promotional products with the majority of consumers claiming they wish they received more. The facts are astonishing as these industry statistics show:

• 52 percent of recipients of promotional products claim their impression of the advertiser is more positive
• 76 percent of recipients of promotional products can recall the name of the advertiser
• 55 percent of recipients of promotional products keep the product for at least a year
• Almost 50 percent of recipients of promotional products use the product daily
• 52 percent of recipients of promotional products conduct business with the advertiser after receiving a promotional gift

Every audience loves them – business travelers, home makers, students, professionals. One promotional product advertising campaign can reach many different audiences, and does. Items go mobile, exchange hands, and are used in the office and home. There are many uses for promotional products:

• Among Human Resource managers surveyed, 75 percent surveys use promotional products in recognition programs
• Among marketing and HR managers, 72 percent claim that promotional items are effective in motivation and retention of staff
• Among advertisers, 100 percent claim that including a promotional product in advertising returns a positive response to their campaign
• Among advertisers, 69 percent claim that promotional products increased brand interest and 84 percent claim that it increased positive impressions of the brand itself.

With a planned strategy, advertising with promotional products can take a company to the top. A successful campaign requires:

• Strategic ‘logistical’ and ‘emotional’ roll out
• Data collection analysis
• Action engagement triggers
• Technical logo application knowledge
• To create the difference between a ‘passive’ and ‘active’ promotion

Create Diversity. Get Advertising Results with Promotional Product Campaigns

Consumers like to do business with a brand they trust. One way to get your company & brand known is through promotional product advertising. Promotional products deliver results. Your name & brand is in the hands, on the backs, on desktops, in kitchens, out in the public of customers and prospects, creating continual advertising. Promotional products create advertising that creates loyalty, boosts morale, and creates awareness. At Custom Gear, we have the selection that makes your Canberra marketing campaign a success.

Let Custom Gear Provide You with The Assistance & Selection You Require

At Custom Gear, you have the expertise of in-house graphic & computer designers, a personal account manager, and customer service representatives that will help you with your marketing needs. We provide a great selection of promotional products at affordable prices. For more information on our selection, or to discuss your campaign with an account manager contact us at the number below.