There’s more to tradeshows than the gathering of information. There’s the free stuff with the advertisers’ logos that attendees so love to collect while at the shows. Promotional gifts make a business stand out from the crowd, and whatever the gift, consumers are patronizing the booth to collect. Are promotional products worth the cost? Definitely. While they love to receive promotional gifts from advertisers’ they also build loyalty towards the advertiser once they receive a gift. Custom Gear offers the following information on why conference bags are so important for your next tradeshow.
Conference bags for your tradeshow are functional in more than one way. They create mobile advertising with your company name and logo; and, they allow attendees to have to carry capacity for your promotional materials like flyers, etc. They are an excellent promotional giveaway.
Conference bags are also among the lowest cost promotional product for price per impression. Tradeshows are about getting information on a brand out to the attendees. Advertisers plan and organize for months in advance; and, the goal is to provide valuable information that attendees retain. With promotional products, the attendee may walk away after having listened to an hour’s presentation and what they will remember a year from the show is the advertiser providing them with a promotional product. Promotional products are the best way for consumers to retain an advertiser; and, keep their name positively.
Why are conference bags important for your tradeshow?
- You work for months critiquing your presentation. You have your promotional material professionally designed and printed. You have your booth layout designed to standout with promotional signage in company colors. Everything is perfect. Will the presentation draw the crowd? Possibly. Will the indictment of promotional products have them stopping by the booth? Definitely.
- Promotional conference bags are an essential part of your tradeshow because they provide attendees with a means to carry all the information you provide on your brand. Without a promotional bag, the first place your literature will likely go is in the nearest trash can for them to keep their hands free.
- Promotional products provide advertisers with mobile advertising. Your company name and logo go mobile and not just during the tradeshow. Bags have become a useful marketing tool because consumers love them; so, your advertising will go beyond the tradeshow.
Custom Gear is a leading Australian supplier of promotional products. For more information on promotional conference bags, please contact us.