The power of personalisation should not be underestimated – it can make even the simplest gift feel heartfelt and significant. A personalised gift can show just how much you care in a world where we are constantly inundated with mass-produced goods. When it comes to giving gifts, the thought really does count!
No matter whom you are shopping for, giving them a gift to celebrate summer can help deepen the relationship. This can be done for family, friends, co-workers, or customers. A little something goes a long way to show that you care and want to strengthen the relationship.
Here is why businesses should use promotional summer gifts not only to build goodwill but also to create brand awareness:
- They Show That You Appreciate Your Employees/Co-Workers
A small gift can go a long way in showing your employees how much you appreciate their hard work. Personalised gifts are a small investment that can pay big dividends in terms of employee satisfaction and productivity.
- They Make Great Marketing Tools
Promo gifts are also great marketing tools. When you give someone a product with your company’s logo on it, for example, they are more likely to think of your company when they use it. This is a great way to get your brand out there and increase brand awareness.
- They Are Cost-Effective
When ordered in bulk, customised gifts can be pretty cost-effective. This makes them great for companies on a tight budget.
We have rounded up some of the trending promo items this summer-
Promotional Caps
The warmer weather means that people are spending more time outside. Whether you’re hitting the beach, hiking in the mountains, or enjoying a backyard barbecue, the summer offers several ways to enjoy the great outdoors. Personalised caps are a great summer gift because they help to keep the sun out of your eyes and your head cool. They’re also a convenient way to promote your brand or business. When people see your logo on a cap, they’ll be reminded of your company every time they put it on. And with many different colours and styles, you’re sure to find a perfect cap for any summer activity. So, if you are looking for a promotional gift that will be well received all season long, consider giving away customised caps.
Customised Beach Towels
Personalised beach towels are a great summer gift for several reasons. First, they are practical. A good beach towel needs to be large enough to lounge on, absorb water, and dry quickly. Second, they are personal. A promotional beach towel can be monogrammed with a name or initials, making it a unique gift that is sure to be cherished for years to come. Third, they are durable. Beach towels see a lot of wear and tear, from sand to sun to salt water. A quality beach towel will withstand all of this and more, meaning that it will be a go-to gift for many summers to come.
Personalised Work Wear
With temperatures on the rise, it’s essential to stay cool and comfortable while still looking professional. That is the reason why we see more and more business owners are investing in customised workwear for their employees. Polo shirts, shorts, and sun hats can all be customised with a company logo or slogan, making it easy for employees to represent their brand while staying cool in the summer heat. In addition to promoting your business, promotional work wear also boosts employee morale.
Promotional Eskies
The onset of summer means picnics, BBQs, and days at the beach are about to become a regular occurrence. And what do all these outdoor activities have in common? They all require a cool place to store drinks! That’s where customised eskies come in. Eskies are a great way to keep your drinks cold while you’re out and about, and they also make a great summertime promotional item. By giving away personalised eskies emblazoned with your company logo, you’ll not only be providing a useful item, but you’ll also be increasing brand awareness. So why not take advantage of the summer weather and promote your business with eskies?
Promotional Gifts for summer in Australia
At Custom Wear, we house a range of promotional products that celebrate all things summer. From personalised eskies and umbrellas to sunglasses and beach towels, we’ve got everything you need to make the most of the warm weather. And what’s more, all of our products can be customised with your company logo. Best of all, we deliver to major Aussie cities, including Sydney, Melbourne, Adelaide and more.