High visibility wear is safety wear that gets seen. When considered, adding your brand or message to the clothing is smart marketing. What better reflection for your company than that of the bright colours that are noticed, allowing those passing by to recognise and retain your brand. Promote the categories of your brand whether they are drinkware or office supplies.
With high visibility clothing, safety is achieved, and when a brand & logo are an addition to the clothing, advertising is effortlessly achieved. With company logos and/or message embroidered on the clothing, companies have effective advertising that shows quality. When considering the effectiveness of customizing your visibility wear with your brand or message, consider this with Custom Gear.
Promotional clothing consists of a large part of the promotional products industry. Whether attiring employees in visibility wear, or promoting your business with promotional visibility wear for safety T-shirts are the most often owned promotional product. Statistics show that fifty-nine percent of consumers say they own at least one promotional T-shirt that is worn. Consider a few more facts:
Promotional products provide a positive impact on brand image: Recipients of promotional products claim:
- They have a better impression of the company once receiving a promotional item.
- They feel the company has a better overall image once receiving a promotional product.
- They feel they are more likely to conduct business with the advertiser.
- They feel that they are more likely to recommend the business to friends, colleagues, and family.
And, even more fun facts:
- Eight in 10 consumers own between one and 10 promotional products, and fifty-three percent use a promotional item no less than once a week.
- Six in 10 recipients of promotional items keep the item from one year and longer.
- One in five recipients of unwanted promotional products claim they will trash the product.
- Most consumers would like to receive promotional products more often.
- Most consumers like useful promotional products.
- Eighty-nine percent of recipients of a promotional item in the past two years can recall the advertiser.
- Ninety-one percent of consumers have at least one promotional product in the home or office.
Consider your workers’ visbility wear as more than a safety investment, but also one that will help to promote good business. The addition of your brand and logo means recognition, increasing brand awareness. On the road, in the office, on worksites, etc. you are attracting audiences with the visibility wear and providing your employees with a sense of pride for the company they represent.
Custom Gear provides businesses and organisations with a complete selection of visibility wear and products for employee attire as well as promotional gifts. For more information contact Custom Gear. Know more about what they’re offering; they also have great selections in bags and pens.
