Promotional Bags: Customise with Your Logo to Build Brand Awareness

Have you ever walked into a store and been given a free tote bag with the store’s name on it? If so, then you’ve experienced promotional bags at work! Promotional bags are a fantastic way to increase brand recognition and get your business’s name out there.

Here are some benefits of using branded promotional bags:

  1. Increased brand awareness: Every time someone uses a promotional bag with your company logo, they’ll be reminded of your business. This heightened brand awareness can lead to more customers and sales. 
  2. A sense of professionalism: Customised bags make your business look more professional and put-together. This will make you get an edge over your competitors. 
  3. Customer loyalty: Giving away promotional items is a great way to show appreciation for customers and clients. You can raise customer loyalty and repeat business by giving them a valuable item like a custom bag. 
  4. Cost-effectiveness: Customisable bags are an affordable way to promote your business. You can order in bulk which makes them even more affordable.


The type of bag you use to market your business can send a strong message about your brand. For example, computer bags tend to convey a more professional image, while totes are more casual. If you are trying to reach a wide audience, choosing a bag that will appeal to your target consumers is essential. However, keep in mind that your bag’s style should also match your business’s overall tone. A serious company selling high-end products is unlikely to benefit from a laid-back image and vice versa.

Make a statement with conference bags

There are many reasons why conference bags are so popular as promotional products. One of the main reasons is that they are very practical and useful for people who attend conferences or other events. Conference bags usually have a lot of compartments and pockets, which makes them ideal for carrying laptops, tablets, notebooks, and other items.

Another reason why conference bags are so popular is that they can be customised with your company’s logo or brand name. This is an effective way to get your brand or business name out there.

Get your brand in front of customers with Promotional Computer Bags

A promotional computer bag is more than just a way to carry your laptop from one meeting to the next. It is also a powerful marketing tool that can help to promote your brand and convey a message of quality and reliability. A well-designed computer bag will catch the eye of potential customers and make a positive impression that can lead to increased sales. And because computer bags are often used daily, they offer a great way to keep your brand name in front of current customers. Whether you are looking for a simple laptop sleeve or a more spacious computer backpack, investing in promotional computer bags is an effective way to boost your marketing efforts.

Casual printed bags for an approachable brand persona

A casual printed bag is the perfect way to create an approachable brand persona. You can customise tote bags, duffle bags etc. and hand them out at trade events and other corporate events. Additionally, using a printed bag allows you to show off your personality without being too over the top. Customers will appreciate your effort to connect with them personally, and they’ll be more likely to return to your brand in the future. So if you’re looking to create an inviting brand persona, consider using a casual printed bag. It is a small detail that can make a big difference.

Branded Promotional Bags in Australia

Creating a brand is one of the most important aspects of any business. It’s how customers recognise and remember your company. Promotional bags are a great tool to get your brand out there and seen by potential customers. At Custom Gear, we house a wide range of branded promotional bags that are perfect for any business. We also offer Australia-wide delivery so that you can have your bags delivered to Sydney, Adelaide, or Melbourne with ease.