Social media creates a “niche” following, and nearly every business is involved in the trend. Social media is about connecting with a targeted audience, and for business owners, it provides the potential for a great deal of growth to their business. With an already powerful tool that one can help build awareness of their company through, imagine the success when branded promotional merchandise is integrated into the efforts of the marketer. Branded promotional merchandise is at the top of the charts when it comes to promotional marketing, including being more effective, and more cost-effective than radio & TV advertising. With social media being the “King” of connecting with new prospects and strengthening relationships with existing customers the two are quite powerful together. There are different types of social media that business owners can get involved with, including Twitter, Facebook, and Instagram.
So, just how do you integrate branded promotional merchandise into a social media campaign? Custom Gear offers the following information for success. You can check their fabulous categories like printing and bags.
Firstly, you are the “King” of your niche or striving to be at the top. Without promotions and advertising, you won’t create the brand awareness that you want. Suppose, you have been involved in social media for over a year, and have regularly posted, building a following. You are “Liked” by many followers visiting your pages for tidbits of new information, your photos and videos are hits, and you have feedback as you have never heard. Your business has grown, and now it is time to take it even further. As a marketer, you are aware of the effectiveness of promotional products, but how do you integrate them into your social media? There are different ways.
Likely, very few of your visitors to your site would pass up the opportunity to receive a gift or gadget. You could offer the opportunity to click your “Like” button for a special reward. Or, you could reward everyone that signs up to an email list that you have on your page. You could also make things on your site a bit more fun by having prises and contests with promotional products being the giveaway. Games and puzzles could be included. In fact, with the cost of promotional products, you could have a daily drawing and attract visitors as you’ve never seen. One nice thing about giveaways on social media is that the word gets out, and soon everyone is visiting your site.
There are many ways to integrate promotional products with social media, and one of the best ways is through contests and giveaways. Contests are a great way to have your audience interact with you and your business, all while building brand awareness.
For more information on promotional products, please contact Custom Gear. Our account managers are wonderful with support for social media promotional campaigns, offering wonderful advise and a selection of over 20K items. We are an Aussie leader providing high quality products at affordable prices. Also, check our other offers such as health and beauty, and clothing.
