Cost efficient, practical and functional, and an item that consumers can’t seem to do without. No wonder promotional keyrings are among the most powerful promotional products. They put your company & logo in the hands of your target audiences and further, offering good gesture all while maximizing brand awareness. They are just one of the most popular merchandise that Custom Gear offers.
Keychains are necessary, attractive items that consumers find an effective use for as they hold their keys. The function of a split ring to hold your keys all while being small enough to fit in the pocket and attractive enough for a business name and logo or message. From small business to large, keychains provide powerful marketing.
Wide Usage
Who do you know that doesn’t have at least one or two keychains? They are part of households and business’ alike and are typically used on a daily basis, making your company in the hands and on the minds of your prospects and customers. Keychains also offer diversity as you marketers can offer the unique, offering keychains attached to a wide variety of useful products like photo frames, pepper spray, bottle openers, and more.
Budget Friendly
For startup businesses as well as large corporations alike, you can maximise the effectiveness of all campaigns with keychains that are budget friendly. Keychains are cost-efficient offering excellent return on investment. When compared to other forms of advertising, promotional marketing is the cost-efficient choice and is confirmed to increase campaigns by at least 500 percent.
Significance
Keychains provide marketers with an effective and powerful marketing tool that fits many marketing needs. The promotional items can be given to attendees at tradeshows, as giveaways, to customers and prospects, at conferences and more. When promotional products like keychains are used in campaigns, loyalty results regardless of the recipients’ previous knowledge of the campaign.
When considering the effectiveness that keychains can have on your next marketing campaign, the fun facts like a small logoed trinket included with a letter increases the campaign’s effectiveness by 500 percent. Let’s look at some more:
52 percent of recipients of promotional products claim that after receiving an item they have a more positive attitude towards the advertiser.
76 percent claim they can recall the advertiser’s name
55 percent claim they keep the item from one to four years
Almost 55 percent claim they use the product almost daily
52 percent claim they conduct business with the advertiser after receiving a promotional product
When considering the reach and recall of the campaign, stats get even better:
71 percent of consumers traveling on business claimed to have received at least one promotional products in the past twelve months.
33.7 percent of this group had a promotional item on their person
56 percent of the group claimed that they keep promotional products from one to four years
76.4 percent of the group claimed that the reason for keeping a promotional product is its usefulness
76.1 percent of the group could recall the advertiser’s name
Custom Gear offers a selection of over 20K promotional products that are great for business’ and campaigns of all sizes. Our team consists of in-house designers that provide our customers with outstanding logos and messaging to maximise the quality of our products. Some of other popular categories are bags, office, and clothing.
