{"id":10308,"date":"2023-06-20T09:00:49","date_gmt":"2023-06-19T23:00:49","guid":{"rendered":"https:\/\/customgear.com.au\/blog\/?p=10308"},"modified":"2023-06-20T12:16:29","modified_gmt":"2023-06-20T02:16:29","slug":"carry-your-brand-everywhere-why-promotional-bags-should-be-your-go-to-marketing-tool","status":"publish","type":"post","link":"https:\/\/customgear.com.au\/blog\/carry-your-brand-everywhere-why-promotional-bags-should-be-your-go-to-marketing-tool\/","title":{"rendered":"Carry Your Brand Everywhere: Why Promotional Bags Should Be Your Go-to Marketing Tool"},"content":{"rendered":"

Promoting your brand is crucial for any business, and finding the right marketing tool can be a game-changer. One highly effective and practical way to promote your brand is through <\/span>promotional bags.\u00a0<\/span><\/p>\n

Here are 4 key reasons, examples, and statistics why <\/span>branded promotional bags<\/a> should be your go-to marketing tool:<\/span><\/p>\n

Mobility<\/b><\/h2>\n

\"custom-printedUnlike traditional advertising, which is stationary and limited to a specific area, customised bags can travel with their owners. This means your brand will be exposed to a wider audience as your customers carry your promotional bag around. In fact, custom-printed bags generate more impressions per product than any other promotional item.<\/span><\/p>\n

Statistics: According to a study conducted by the Advertising Specialty Institute (ASI), promotional bags generate an average of 5,700 impressions over their lifetime. This means that for every customised bag you distribute, your brand could potentially be seen by thousands of people.<\/span><\/p>\n

Example: Imagine a student carrying a backpack with your company’s logo on it, walking to class every day. Your brand is being seen by hundreds of people every day, making your <\/span>personalised bags a cost-effective and efficient way to promote your brand.<\/span><\/p>\n

Customisation<\/h2>\n

\"custom-printedBranded logoed bags are highly customisable, allowing you to create a unique and eye-catching bag that represents your brand. You can choose the bag’s colour, size, and style, as well as customise it with your brand’s logo, message, or artwork. This enables you to tailor your bags to your target audience, making them more appealing and relevant.<\/span><\/p>\n

Example: A company that sells eco-friendly products can customise their logoed bags with a message promoting sustainability. This message will resonate with their target audience, and the promotional bag will be perceived as more valuable.<\/span><\/p>\n

Tip: Select a bag that best suits your brand and the intended audience. Consider factors such as size, shape, and colour. In addition, avoid cluttering the design with too many elements. Keep your branding elements, such as your logo and company name, simple and easy to read.<\/span><\/p>\n

Cost-effective<\/h2>\n

\"calico<\/span>Printed tote bags<\/a> are an affordable marketing tool, especially when compared to traditional advertising methods. The cost per impression of branded logoed bags is significantly lower than that of TV or radio ads, making it an excellent option for small businesses and startups. Plus, customised bags have a long lifespan, providing long-term exposure for your brand.<\/span><\/p>\n

Statistics: According to the Advertising Specialty Institute (ASI), a custom-printed bag typically generates around 5,700 impressions over its lifetime, resulting in a CPI of just 0.002 cents.<\/span><\/p>\n

Example: A startup company that needs to promote its brand but has a limited budget can create branded logoed bags that its employees can carry to work. This will help increase brand awareness without breaking the bank.<\/span><\/p>\n

Versatility<\/h2>\n

\"toteCustom-printed bags can be used in a variety of settings, making them a versatile marketing tool. You can distribute them at tradeshows, give them as gifts to customers, or use them as part of a fundraising event. <\/span>Promotional tote bags can also be used to promote seasonal sales or new product launches.<\/span><\/p>\n

Statistics: Customised bags can be used in a variety of industries, from retail to healthcare to education. According to the PPAI, the top five industries that use custom-printed bags are healthcare, education, financial services, retail, and construction.<\/span><\/p>\n

Example: A retail store can create customised bags with a design that promotes their holiday sale. Customers who purchase items during the sale can receive a promotional bag, which will remind them of the sale and encourage them to return for future purchases.<\/span><\/p>\n

Promotional Bags in Australia<\/h2>\n

With the right design and branding, a branded logoed bag can be a versatile and long-lasting way to promote your brand. It will help you get a wide audience and generate a high return on investment. Contact Custom Gear to get the best <\/span>promotional bags in Australia without burning a hole in your pocket.\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Promoting your brand is crucial for any business, and finding the right marketing tool can be a game-changer. One highly effective and practical way to promote your brand is through promotional bags.\u00a0 Here are 4 key reasons, examples, and statistics why branded promotional bags should be your go-to marketing tool:…<\/p>\n","protected":false},"author":11,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-10308","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/customgear.com.au\/blog\/wp-json\/wp\/v2\/posts\/10308","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/customgear.com.au\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/customgear.com.au\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/customgear.com.au\/blog\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/customgear.com.au\/blog\/wp-json\/wp\/v2\/comments?post=10308"}],"version-history":[{"count":4,"href":"https:\/\/customgear.com.au\/blog\/wp-json\/wp\/v2\/posts\/10308\/revisions"}],"predecessor-version":[{"id":10391,"href":"https:\/\/customgear.com.au\/blog\/wp-json\/wp\/v2\/posts\/10308\/revisions\/10391"}],"wp:attachment":[{"href":"https:\/\/customgear.com.au\/blog\/wp-json\/wp\/v2\/media?parent=10308"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/customgear.com.au\/blog\/wp-json\/wp\/v2\/categories?post=10308"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/customgear.com.au\/blog\/wp-json\/wp\/v2\/tags?post=10308"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}