A New Year is the time to kick in many new things like resolutions, rekindling, and of course, new looks. Printed promotional assets are marketing collateral used in marketing and sales, and the New Year is a great time to focus on new printed promotional assets for the New Year…

What can a promotional pen accomplish? A promotional pen could lead to new accounts, sales lead generator, gain trade show traffic, say thank you to loyal customers, and more. Check the best pens from Custom Gear today.             Advertising is about communicating with consumers. The…

Advertising is sometimes hit and miss; unfortunately, there are always costs involved. Fortunately, the right promotional product yields a great return on investment. Traditional marketing like an advertisement in the mail can increase 500 percent when a promotional item is included in the campaign. With traditional marketing, it is tougher…

When your company name and logo reaches the minds of your customers, you typically have a hit. Add a funky imprinted USB with designs your recipients will love, and you could be on their minds on a daily basis. Promotional product advertising is top of the charts; and, for a…

For marketers, promotional products are the communication that leads to an increase in business. The power and effectiveness of the items are undeniable. While they are among the oldest forms of advertising, they are also more efficient than television or radio. For small and start-up businesses promotional marketing is a…

Are the best social media channels for business marketing the ones that have the best giveaways? Sometimes they are! One thing is for sure, consumers look for social media channels where they can win products, freebies, and gift cards. For the business, there is often more profit made in a…

Presentations can take a marketer to a sale, or the prospect walking away thinking, offering plenty of time for your competitor to land the sale. Business is about relating; the reason for those cold calls, weekly emails, lunches, and presentations. The marketer’s mind is advertising nearly 24/7. Constantly striving, constantly…

The season will be full of events like The Royal Melbourne Show and the Kings Park Festival. For marketers, annual events are the place to promote, promote, promote. Spring events are a time when different audiences come together, good moods soar, and brand awareness can be built for any size…