How often have the kids come home from school without their school bag? There is no explanation except that they left it in the play yard or the classroom, and so you grab the car keys and off to the school the two of you go. How many times have…

Advertisers can cash in on car enthusiasts with the right promotional products. Promotional products are considered to be a better form of advertising than radio and television as the campaigns are typically more successful and cost-efficient. Custom Gear offers the following suggestions for personalized keyrings that will have the attention…

The perfect cup of Java starts the day. For advertisers that want to take advantage of the weaknesses of many consumers, helping them with what starts the day is often a big success. Customers and prospects alike will appreciate the thoughtfulness, and your campaign will be off with jitter and…

With the hectic lives of consumers, grabbing their attention can be difficult, making a marketer’s job all the more difficult. So, what are surefire ways to grab the attention of a time-poor target audience? An audience that you can’t rely on to be on the net when they should, or…

There is advertising, and then there is ADVERTISING. As marketers, you likely are aware that promotional products have the impact of the second. They are ADVERTISING! So, what are the best promotional products for the biggest impact? Products that offer “big” branding are what is wanted in the advertising world,…

Ballpoint or rollerball, promotional pens offer marketers an edge that brings about brand awareness. Promotional marketing is effective as freebies are something that consumers seldom deny. With stats showing that next to none of the average consumer throw away a promotional product or item that they have received; and, hold…

You look at the title, think about it, and then you open your desk drawer. You smile and laugh a bit at yourself as you see your drawer is filled with promotional printed pens. You also think to yourself that you wouldn’t pass up the opportunity for another one. Nearly…

Social media creates a “niche” following, and nearly every business is involved in the trend. Social media is about connecting with a targeted audience, and for business owners, it provides the potential for a great deal of growth to their business. With an already powerful tool that one can help…