Trends come and go, and some come and last. There are many effective ways to grow your business, and business owners looking to grow their business in 2017 will be particularly interested in the following innovative ways to promote and grow.
With online shopping taking the first seat among consumers, it is not enough to have “just” a website on the net, but a website that delivers results. A professional website that looks great is just the start. The functionality and ability to acquire customers for your business take the lead in online websites that offers appeal and function. If your business website is outdated, not user-friendly, has a slow loading time, etc. then it is time to redesign! Today, business owners cannot afford to have a website that does not provide all the conveniences to users and delivers results.
While blogging is not new, it is innovative and an excellent marketing tool for any business. Blogging is a way to become recognised as a master in your niche and takes little time to establish results. Blogging should be done no less than once or twice a week and focused on topics that revolve around your brand and business. Statistics show that businesses that blog regularly typically generate more than two times the leads as their competitors that don’t.
Promotional products such as providing office supplies like a Deluxe USB Gift Box is strategic marketing that is effective, making them an important part of any business’ campaign for 2017. Promotional products can be for short term use or long term use, depending on the campaign. Stats show that promotional products promote a favourable image of a company that lasts in the minds of recipients. Studies show that long-term promotional products are kept anywhere from one to four years, offering recognition of the brand and business; and, that over 50 percent of recipients later do business with the company, and 48 percent claim they are likely to do business with the company in the future.
Running competitions are another strategy that results in increased brand awareness and business. Consumers love being enticed with giveaways and rewards. One great way to run competitions is on social media sites like Facebook that allows consumers and customers to follow your business and get interactively involved. Social media, whether competitions are involved or not is important to any business. Few tips include keeping your profiles up to date and fresh with new information, positing a couple of times a week, and sharing content that is relevant to the customers. Be more than a social media page, engage actively with users.
There are many innovative ways to grow your business in 2017, and many don’t require high advertising expenses, but a dedication of time. Don’t think twice at providing promotions stuff such as discounted caps and hats or other merchandise stuff such as an executive travel alarm clock. For more great ideas or the largest selection of promotional products, Custom Gear welcomes you to contact them today!
