Are you planning to attend a conference soon? Suppose you are at a conference surrounded by dozens of booths and hundreds of people. How do you make sure your brand stands out?
One way is by giving out budget-friendly promotional gifts that attendees will actually use. But not all gifts are created equal, especially when you’re on a tight budget. That’s why it’s important to choose gifts that are both affordable and practical.
Let’s highlight the best budget-friendly promotional gifts that you can give out at your next conference.
Custom Hoodies
Who doesn’t love a cosy hoodie? Customised hoodies are a popular and practical promotional item that can help you stand out at a conference. You can print your company’s logo or message on the hoodie, making it a walking billboard for your brand. Hoodies are versatile and can be worn by people of all ages and sizes. Plus, they’re perfect for the colder months, which means your attendees are likely to wear them long after the conference is over.
Statistics: As of 2023, custom hoodies remain a popular and effective promotional gift option. According to recent market research, the global custom hoodie market is projected to reach a value of over $11 billion by the end of 2023, driven in part by the popularity of branded apparel among younger generations.
Tip: Choose a neutral colour like black or grey, so that the hoodie can be worn with different outfits.
Personalised Backpacks
Backpacks are another popular promotional item that attendees love to receive. Personalise the backpacks with your company’s logo or message to make them unique. Backpacks are useful for carrying laptops, books, and other essentials, so your attendees are likely to use them even after the conference. Moreover, these personalised backpacks are ideal for travellers, and your attendees may use them on future trips, which is great for brand exposure.
Tip: Opt for a backpack with multiple compartments, so that attendees can easily organise their belongings.
Custom Water Bottles
Staying hydrated is essential, especially when attending a conference. Customised water bottles are a practical and eco-friendly promotional item that attendees will appreciate. You can choose from a variety of designs and colours to match your brand’s aesthetic. Plus, water bottles can be used long after the conference, whether at work, home, or the gym.
Tip: Choose custom water bottles that are made of durable material and are easy to clean.
Printed Tote Bags
Tote bags are a classic promotional item that never goes out of style. You can print your company’s logo or message on the tote bags, making them a walking billboard for your brand. Tote bags are ideal for carrying books, groceries, and other items, making them practical gifts for attendees. Plus, they’re environmentally friendly and can be used over and over again.
Tip: Opt for printed tote bags with long straps, so that attendees can comfortably carry them on their shoulders.
Statistics show that promotional products have a high recall value. According to a study by the Advertising Specialty Institute (ASI), 85% of recipients remember the advertiser who gave them a promotional item, and 83% are more likely to do business with the brand. Moreover, promotional giveaways can generate a higher return on investment (ROI) compared to other forms of advertising.
When selecting promotional items, keep in mind your target audience and the conference’s theme. Choose items that are practical, durable, and relevant to your brand. Don’t compromise quality for cost, as this can negatively affect your brand’s image.
Promotional Gifts in Australia
Every time the attendee uses the gift, they’ll be reminded of your brand and the positive experience they had at the conference. This can lead to increased brand loyalty and even potential business opportunities. Nevertheless, if you also want to give the best promotional gifts in Australia, reach out to Custom Gear today and explore our top collection of customised gifts.