5 Creative Promotional Products & Ideas to Help Your Company Stand Out

Advertising is like creating a relationship. The better the advertising, the better the relationship you can create with your consumers. Good advertising allows you to make positive associations with your brand, which in turn creates loyalty and a customer base.

This is why businesses must choose promotional merchandise that can quickly help them form a relationship with their customers. Promotional items help customers feel that the company cares about them.

When it comes to choosing a branded product for your business, there are many things to think about. What will be the most effective for your target audience? What is within your budget? What will look good and reflect well on your brand?

Check out these ideas for choosing the perfect logoed products!

  • Branded Cups

Stainless Steel Double Wall Barrel Mug

Aussies love coffee. Coffee served in an eco-cup? Even more so. 

Reusable cups are one of the best promotional products that ensure the longevity of your marketing and advertising campaigns. People usually keep them for at least six months, but they’ll last longer when they’re made of good quality.

When you choose promotional materials for your business, it is essential to make sure that they reflect your company values. This sends a message to your customers that you are a credible and trustworthy business.

Logoed cups are the perfect everyday items for businesses looking to be a part of their customers’ lives. They send out a message of familiarity, relaxation and most importantly, usefulness. When the recipient reaches out for your logoed cups every day, these values are slowly associated with your brand name.

At Custom Gear, we’ve got a great selection of promotional cups and mugs that you can get your logo on. They make for an excellent gift for family, friends, or co-workers.

  • Logoed Hats

Microfibre Bucket Hat

If you take a walk down a street, you’re bound to see someone wearing a hat or cap. They’ve become much more than headwear to protect us from the sun or cold. Hats have become trendy items that people wear as stylish accessories all year long.

Promotional hats are a great way to show off your company’s logo and create brand awareness. And since there are so many different types of hats available, you can find one that will fit your needs and budget. Whether you’re looking for something formal or casual, traditional or modern, there’s sure to be a branded hat that will work well for your company’s promotion.

  • Promotional Umbrellas

Bridgestone Umbrella

Umbrellas have become more functional over time. Nowadays, umbrellas are used all year round. They protect from the sun’s harmful rays and can also be used as a fashionable accessory.

Metaphorically, umbrellas are associated with safety. They provide protection. The receiver of branded umbrellas will easily rely on your products or services. This is why many law firms etc., gift corporate umbrellas to existing and prospective clients.

Umbrellas have a large print area, thus providing enough flexibility with customisation. A logoed umbrella is a great gift for the person who loves spending time outdoors! Rain or shine, they can show off their favourite brand while staying dry.

  • Branded Pens

Argento Series Metal Pen Pencil

The pen is mightier than the sword. It is also mightier than most promotional gifts. A simple pen can pack a big punch when it comes to marketing your business.

In Australia, logoed pens are one of the most popular promotional gifts. Pens are inexpensive to purchase in bulk and offer a wide range of customisation options. You can choose from various colours, materials, and styles to create pens that reflect your brand identity.

When choosing promotional pens, it’s important to select a style that reflects your brand. For example, if you’re promoting a luxury brand, you’ll want to choose a pen with a high-quality look and feel. On the other hand, if you’re trying to appeal to a younger audience, you might want to go for more fun and funky design. Whatever style you choose, make sure it’s something people will want to use.

  • Logoed Bags

There’s no question that branded bags are a great way to promote your company. They’re practical, eye-catching, and get your name out there!

If you’re looking for something that will be used frequently, opt for a durable bag made from high-quality materials. On the other hand, if you’re looking for a more budget-friendly option, a simple tote or drawstring bag may be better.

Choosing the right colour for your branded merchandise is very important. If you want your bags to stand out:

  1. Go for a bold colour or an eye-catching pattern.
  2. If you’re more concerned with creating a sophisticated look, stick to classic colours like black, navy, or grey.
  3. Ensure that your logo is prominently displayed. A prominent, central placement is usually best.

Get the best quality promotional products in Australia

Our extensive range has something to suit everyone’s needs. Whether you are a small business looking for affordable yet effective corporate gifts, or a big corporation. Our team will readily help you with all your queries. We also ship to major Australian cities. Feel free to get in touch for more information!